APL Direct

Welcome to APL Direct, a trusted distribution business established in 2003 to support the diverse manufacturing ventures within the Profile Group. Two decades ago, recognising the need for a seamless in-house distribution solution, we embarked on a journey to establish a vertical supply chain that grants us unparalleled control over our products from door to door.

Our commitment to excellence in distribution has not only minimised the risk of product damage but has also empowered us to meticulously manage delivery expectations, ensuring a seamless and reliable experience for our customers. As we proudly look back on our achievements over the past 20 years, we remain steadfast in our business approach: to provide a nationwide transport solution for the Profile Group's array of product lines.

Looking towards the next two decades, our focus remains unwavering – to maintain and enhance the high service standards that have been our hallmark. With this commitment in mind, we are proud to announce that over half of our fleet now meets Euro-6 specifications, underscoring our dedication to sustainability and environmental responsibility.

At APL Direct, we understand that our success is intricately linked with the success of the Profile Group. We are dedicated to meeting and exceeding the evolving needs of our partners, ensuring that our distribution services continue to be a driving force behind the growth and prosperity of the entire Profile Group of companies.

As we continue this journey, we remain open to innovation, continuously seeking ways to improve our services and adapt to the dynamic landscape of the manufacturing and distribution industries.